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Creative Director, On-Air Promo job

Walt Disney Television jobs

Company

Skills

Job Description

  • Oversee on-air, off-air, radio and digital promotion for ABC shows and specials

  • Lead an in-house team of Writer/Producers and Associate Producers to execute 360 marketing campaigns

  • Manage and supervise projects with multiple outside vendors

  • Review work, troubleshoot and provide feedback to creative teams

  • Collaborate with internal partners to develop and inspire promotions that inform and entertain

  • Uphold the highest level of standards to maintain accuracy and proficiency for all work from concept to completion

  • Work within established brand guidelines, having extensive knowledge of brand promotions

  • Respond to research and analytical data to create compelling, targeted marketing materials

  • Actively hire, train, cultivate and inspire the career development of creative staff

This individual must demonstrate significant experience in managing the on-air and online creative process of a television business and have a proven track record of effectively motivating and managing a large creative team. They must be a self-starter, forward-thinker and a persuasive communicator across multiple departments and senior management.

  • Minimum of 10 creative years within the media / entertainment space

  • 3+ years of hands-on people management experience (Direct full-time Director Reports).

  • Experienced in managing the overall creative and production process

  • Has overseen and juggled a large volume of multi-level creative projects and strategy development

  • Demonstrated creative strategic ability from concept to final execution for launch campaigns, stunts, sustain campaigns

  • Skilled in managing live-action shoots, inclusive of talent management

  • Independent thinker and able to liaison with a strong sense of organization and tactical thoughts with production, brand strategy and design teams

  • A proven understanding of deadlines for strategy, planning processes and creative team

  • Has mobilized and managed a highly diverse team of creatives with diverse personalities

  • Able to communicate with clear direction across multiple LOBs utilizing strong, persuasive presentation skills

Expertise in social media content development and other digital media platforms

Expertise in budget management

Collaborative management style and comfortable in navigating a highly matrixed organization

Bachelors degree or 15+ years relevant work experience

You are an experienced, innovative and hands-on content producer, leader and all-around creative ninja. You build and lead teams, nurture writers and producers and and inspire others to take creative to a new level no matter the genre or platform. You understand strategic and business objectives and how to apply that knowledge to develop breakthrough, buzzworthy entertainment marketing content that connects with all types of audiences. You are eager to work outside the box but nimble enough to know when to work from within and able to adapt quickly to the ever-changing demands of broadcast entertainment marketing.

Sound like you? Read on.

Reporting to the Vice President, Creative of ABC Entertainment Marketing, and partnering with Digital Creative, Strategy, Production, Digital Media, Brand/Franchise Management, Publicity, Consumer Insights and Current Programming, this individual will co-lead the Creative Marketing team supporting ABC daytime, primetime and live events/specials.

Basic Qualifications :

TBD

Required Education :

Bachelors degree or 15+ years relevant work experience

Preferred Education :

  • Minimum of 10 creative years within the media / entertainment space

  • 3+ years of hands-on people management experience (Direct full-time Director Reports).

  • Experienced in managing the overall creative and production process

  • Has overseen and juggled a large volume of multi-level creative projects and strategy development

  • Demonstrated creative strategic ability from concept to final execution for launch campaigns, stunts, sustain campaigns

  • Skilled in managing live-action shoots, inclusive of talent management

  • Independent thinker and able to liaison with a strong sense of organization and tactical thoughts with production, brand strategy and design teams

  • A proven understanding of deadlines for strategy, planning processes and creative team

  • Has mobilized and managed a highly diverse team of creatives with diverse personalities

  • Able to communicate with clear direction across multiple LOBs utilizing strong, persuasive presentation skills

Company Overview :

English

Job ID: 738641BR

Location: Los Angeles,California

Job Posting Company: Media Networks

ABC Cable Networks Group is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

TASKS

  • Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.
  • Manage own accounts and projects, working within budget and scheduling requirements.
  • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
  • Present final layouts to clients for approval.

SKILLS

  • Reading ComprehensionUnderstanding written sentences and paragraphs in work related documents.
  • Active ListeningGiving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • WritingCommunicating effectively in writing as appropriate for the needs of the audience.
  • SpeakingTalking to others to convey information effectively.

KNOWLEDGE

  • Administration and ManagementKnowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • Sales and MarketingKnowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • Customer and Personal ServiceKnowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
  • Computers and ElectronicsKnowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

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