As Digital Media Directors, we are responsible for managing the activities of a company’s ecosystem, such as websites, social media, and e-commerce. We manage marketing campaigns, design and implement digital marketing strategies, and analyze data traffic metrics. We ensure the consistency of a brand’s digital tone and presence. Driving traffic to the website, developing and executing digital marketing campaigns, and monitoring and interpreting analytical data are part of our daily responsibilities. We optimize the functionality of digital infrastructure and conduct marketing research to guide the marketing strategy. We develop and implement digital advertising campaigns to increase brand awareness and sales. Working as Digital Media Directors, we manage project staff, team, and budgets. We also review and proofread all digital content.
Core tasks:
- ensure efficiency and optimization of the digital ecosystem
- supervise and manage all digital activities
- monitor and interpret digital analytics