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Director, Corporate Communications job

Sallie MaeNewark, NJ
Sallie Mae jobs

Company

Skills

Benefits

Company Description

Sallie Mae is a company created with great purpose. We provide loans. But what separates us from any other financial institution is that we have a why. We have a purpose. We make the dream of higher education a reality. We do it by being a resource for families who want to save, plan, and pay for college. Our vision, to be a trusted financial partner, inspires us to explore new ways to serve our customers every day. No matter what position you hold at Sallie Mae, you'll have a role in moving us toward that vision.

Over the last 40 years, Sallie Mae has helped more than 34 million Americans pay for college. The same passion we have for helping customers is applied to helping our employees achieve professional and personal growth. With a wide range of opportunities available, we invite you to join our growing team and help students make their dreams of higher education a reality.

Job Description

Sallie Mae is proud to help Americans aspiring to create the life they want—whether that means helping them make college happen, or something more. Our colleagues across departments and across the country are united in our passion and our customer-first approach. Whether you want to join a growing company, be part of an agile workforce, or gain new skills—you’re in the right place.

What You'll Contribute:

The Director, Corporate Communications is a leader in Sallie Mae’s dynamic, fast -paced Communications department. The Director develops and executes communications strategies on a variety of consumer and corporate topics to earn positive media coverage for Sallie Mae, increase overall brand awareness, and promote the company’s various industry leading products and services. The Director, Corporate Communications assists in the development of the public relations editorial calendar, researches and writes news releases, identifies trends, and pitches potential story ideas. The Director also crafts messaging, assists in drafting the company’s major research reports and prepares executives for media-related opportunities, He/she also monitors related news coverage, develops relationships with media, and positively represents the company to external parties. The Director also works with our external PR agency and researches, vets, and pursues media opportunities to effectively position the company and support its business objectives.

What You'll Do:

50% - News Release, Message Development and Content Creation

· Writes effective content including news releases, blog articles,

messages/talking points, fact sheets, opinion pieces, and internal communications (as needed), on a variety of corporate business news and consumer-facing topics.

· Engages with and develops strong relationships with internal business

partners to identify key messages and public relations opportunities.

· Coordinates approvals from subject matter experts, legal and compliance

for news releases and supporting materials.

· Assists in creation of industry leading research reports.

40% - Media Relations

· Under supervision of VP Corporate Communications, represents the company

with business, personal finance, education, consumer and trade journalists and bloggers.

· Conducts media outreach (“pitching”) on various topics.

· Addresses incoming inquiries from media and other external parties.

Researches and assists in coordination response.

· Monitors relevant media coverage and blog posts to identify new contacts

and strengthen relationship with existing contacts.

· Helps manage and oversee outside PR agency.

10% - Project Management, Planning and Crisis Management

· Support department leadership in public affairs and external-facing

enterprise initiatives, collaborating with government relations, investor relations, employee communications, subsidiaries and centers.

· Support crisis-related content and activities.

· Helps maintain department policies and procedures.

· Provides backup media monitoring and analysis as needed.



What You Bring:

· Seven to ten years of experience in a corporate communications/public

relations position or public relations agency, ideally related to financial services

· Extensive experience drafting news releases, creating media lists, and

pitching media

· Excellent writing, editing, communication, and media interview skills

· Experience as an on the record spokesperson, preferably with both

national and local media, effectively delivering key messages

· Proven track record in developing relationships with media

· Sound professional judgment with ability to identify risks and

opportunities.

· Understanding of regulatory and legal environment, fair disclosure needs

of a publicly traded company

· Experience with news retrieval services, reporter databases, news release

distribution, Associated Press style

· Extensive experience in Windows operating systems with advanced knowledge

of Word, Excel, PowerPoint and Adobe Acrobat

· Ability to work on multiple projects simultaneously and under tight

deadlines

· Ability to work under pressure, in fast paced environment

· Focus on corporate reputation, image and risk management

· Strategic planning experience

· Ability to work independently and collaboratively with other team members

and across departments and with senior-level executives and external parties.



What You'll Get at Sallie Mae:

  • Comprehensive Compensation and Healthcare Benefits (Medical, Dental, Vision plans)
  • Financial Well-being: 401(k) company match, employee stock purchase plan, and basic life insurance and short-term disability are provided to employees at no cost
  • Work/Life Balance: Paid time off, time off to volunteer, and tuition reimbursement. In addition, after 6 months of employment, primary caregivers receive 12 weeks of 100% fully paid time off and secondary caregivers are eligible for 4 weeks of 100% fully paid time off, for birth or adoption
  • Wellness: Fitness centers/gym subsidies, free Fitbits with step challenges, and wellness education
Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. If you'd like more information about your EEO rights as an applicant, please click here . EEO is the Law Supplement . Click here to view the U.S. Pay Transparency Policy.

Reasonable Accommodations are available for applicants with disabilities in all phases of the application and employment process. To request an accommodation please call (855) 756-2007 and choose option 4. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

Terms of use | Protect your privacy | Avoid online fraud | Beware of debt relief offers | Social media guidelines

© 2018 Sallie Mae Bank. All rights reserved. Sallie Mae, the Sallie Mae logo, and other Sallie Mae names and logos are service marks or registered service marks of Sallie Mae Bank or its subsidiaries. Upromise, the Upromise logo, and other Upromise names and logos are service marks or registered service marks of Upromise, Inc. All other names and logos used are the trademarks or service marks of their respective owners. SLM Corporation and its subsidiaries, including Sallie Mae Bank and Upromise, Inc., are not sponsored by or agencies of the United States of America.

TASKS

  • Identify main client groups and audiences, determine the best way to communicate publicity information to them, and develop and implement a communication plan.
  • Develop and maintain the company's corporate image and identity, which includes the use of logos and signage.
  • Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.
  • Write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet web pages.

SKILLS

  • Reading ComprehensionUnderstanding written sentences and paragraphs in work related documents.
  • Active ListeningGiving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • WritingCommunicating effectively in writing as appropriate for the needs of the audience.
  • SpeakingTalking to others to convey information effectively.

KNOWLEDGE

  • Administration and ManagementKnowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • ClericalKnowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
  • Sales and MarketingKnowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • Customer and Personal ServiceKnowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Vacation & Paid Time OffTuition AssistanceDisability Insurance
Employee Stock Purchase PlanHealth Insurance401K Plan
Life InsuranceDental InsuranceVision Insurance

Sallie Mae

Type

Company - Public

Size

1001-5000

Revenue

$1B to 2B

Location

Multiple locations

Industry

Insurance
Banking/Mortgage
Accounting/Finance
More...

Founded

1972

CEO

Raymond J Quinlan

Job Filters

Business Analyst IISallie MaeNewark, DE
What You’ll Contribute: This position will be responsible for the configuration, ongoing maintenance, and enhancement of our conversational interface. The incumbent will be responsible for the overall success of the solution being developed or enhanced and...Read more
Director, Web AnalyticsSallie MaeNewark, New Jersey
Sallie Mae is proud to help Americans aspiring to create the life they want—whether that means helping them make college happen, or something more. Our colleagues across departments and across the country are united in our passion and our customer-first...Read more
IT Internal Auditor IISallie MaeBrookside, DE
IT Internal Auditor II Newark - Continental, DE Who we are: Sallie Mae is proud to help Americans aspiring to create the life they wantwhether that means helping them make college happen, or something more. Our colleagues across departments and across the...Read more
Senior Marketing SpecialistSallie MaeBrookside, DE
Senior Marketing Specialist Newark - Continental, DE Who we are: Sallie Mae is proud to help Americans aspiring to create the life they wantwhether that means helping them make college happen, or something more. Our colleagues across departments and across...Read more
GM, Strategic PartnershipsSallie MaeBrookside, DE
GM, Strategic Partnerships Newark - Continental, DE Who we are: Sallie Mae is proud to help Americans aspiring to create the life they wantwhether that means helping them make college happen, or something more. Our colleagues across departments and across...Read more

Closed Job Filters

Facility CoordinatorSallie MaeBear, DE
Facility Coordinator New Castle - Christiana, DE Who we are: Sallie Mae is proud to help Americans aspiring to create the life they wantwhether that means helping them make college happen, orRead more
Compensation AnalystSallie MaeNewark, DE
Compensation Analyst Newark - Continental, DE Who we are: Sallie Mae is proud to help Americans aspiring to create the life they want—whether that means helping them make college happen, or somethingRead more
ManagerSallie MaeNewark, DE
**Customer Experience Project Manager** **Req ID** R01944 **Description** **Sallie Mae** is proud to help Americans aspiring to create the life they want\-\-whether that means helping them makeRead more
Credit Card Project ManagerSallie MaeNewark, DE
" Return to Search Results Title Credit Card Project Manager Req ID S01749 Description Sallie Mae is proud to help Americans aspiring to create the life they want--whether that means helping them makeRead more
Senior Database AdministratorSallie MaeIndianapolis, IN
Sallie Mae is proud to help Americans aspiring to create the life they want—whether that means helping them make college happen, or something more. Our colleagues across departments and across theRead more
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