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Director/Associate Director of Global Marketing and Communication job

APCO WorldwideParcel Return Service, DC
APCO Worldwide jobs

Company

Salary

Skills

Company Description

Headquartered in Washington DC, APCO Worldwide is an advisory and advocacy communications consultancy assisting the leading private as well as public sector organizations navigating the challenges of the present day. Also, the company helps organizations navigate present-day challenges, act with agility, anticipate social risks, and builds reputations of the organizations, solutions and relationships to succeed. APCO is an independent and also a majority-women owned business. Most vitally, the company is a trusted partner of the clients helping them anticipate, execute, plan and secure their futures through its in-depth expertise, creative strategies, and more. In a mercurial global context and a time of transformational change, the company strives to add value to enterprises and benefit society. Jobs, as well as internship opportunities in the categories of finance, communications, and more, can be found on the company’s official website’s career page.

Job Description

We have an immediate opening for a / Associate , Global Marketing and Communications. The position is an integral part of our global marketing and communications team ? helping to lead positioning, communications, brand management, and marketing for the firm globally under the direction of the Senior of Global Marketing and Communications. The role will manage activities and communications to build APCO?s brand around the world.
PRIMARY POSITION RESPONSIBILITIES:
Play an integral role in developing and implementing APCO?s global marketing strategy to drive global goals for brand visibility that align with the company?s strategic priorities and three-year plan
Lead the development and production of global marketing materials, including:
Overseeing the creation of all printed, digital marketing and advertising campaigns and materials
Identifying and drafting written case studies for the website and printed materials
Directing and coordinating video case studies for key client work and global corporate videos
Identifying, reviewing, and overseeing all award submissions globally for the company?s work with clients, key people and company
Manage and oversee complex global projects, including proactive initiatives and go-to-market strategies for new offerings and door-openers
Lead and organize APCO seminars, events, dinners, and meetings around issue topics that would interest prospective or existing clients
Evaluate and manage global event and sponsorship participation with third party organizations and maximize the impact of the company?s participation
Develop and implement a global advertising plan to support the global marketing strategy
Work closely with the Senior , Business Development to ensure our marketing strategy and activities globally support our immediate business development priorities and help generate leads
Coordinate with the Global Media Relations manager to identify and support thought leadership and media opportunities for APCO?s senior team members, aligning with the company?s marketing strategy
Utilize the company?s web and social media channels to promote marketing activity aligned with the company?s overall strategy, working closely with the , Global Marketing who leads our online presence
Facilitate information sharing between offices and regions by maintaining materials archives and samples of work on company intranet, and facilitate communications about developments through appropriate internal communications channels
Support other marketing and communications activities as needed
Become an expert on APCO?s team and experience globally
Line manage, mentor, and train junior member(s) of the team as necessary
Develop and implement data-driven reports to demonstrate ROI of marketing investments for the company
SECONDARY POSITION RESPONSIBILITIES:
Fluency in English required with superior writing and editing skills--- knowledge of other languages and/or international experience a plus
Other responsibilities as assigned?
QUALIFICATIONS:?
Minimum of 8+ years of experience in a marketing and communications role
BA/BS in a related field
Strong strategic thinking, organization, and project management skills
Expert written, editing, and oral communications skills
Attention to detail
An understanding of and keen interest in global affairs and issues
Strong research and analytical skills
A creative and innovative mindset to drive new ideas for promoting the APCO brand
Proficiency in Microsoft Word, Excel, Outlook, and PowerPoint
High proficiency writing in AP style
Familiarity with Adobe Creative Suite (InDesign, Illustrator, Photoshop) and Sugar Market (or a similar email management system)
Experience shooting and directing video content

Estimated annual salary
$97,908
average
Minimum
$70,769
Maximum
$150,126

TASKS

  • Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
  • Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.

SKILLS

  • Reading ComprehensionUnderstanding written sentences and paragraphs in work related documents.
  • Active ListeningGiving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • WritingCommunicating effectively in writing as appropriate for the needs of the audience.
  • SpeakingTalking to others to convey information effectively.

KNOWLEDGE

  • Administration and ManagementKnowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • ClericalKnowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
  • Economics and AccountingKnowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
  • Sales and MarketingKnowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

APCO Worldwide

Type

Company - Private

Size

Medium

Revenue

$100M to $500M

Location

Multiple locations

Founded

1984

CEO

Brad Staples

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Founded in 1984, APCO Worldwide is an award-winning, independently owned global communication and business strategy firm with offices in major cities throughout North America, Europe, the Middle East and Asia. APCO combines a global perspective with local...Read more
As Associate Director/Senior Associate Director of Corporate & Financial Media, you will work with a diverse group of talented and collaborative colleagues and media practitioners across North America and internationally. You will manage and advise clients...Read more
Program Manager, Public PolicyAPCO WorldwideWashington, DC
We are looking for a Program Manager to join one of our key client teams in the tech space. This role will be responsible for creating cohesion between key workstreams and both engage and educate internal and external stakeholders about the work of the...Read more
APCO Impact is a unique consultancy that takes an integrated and focused approach to social impact and sustainability. We partner with corporations, brands, nonprofits, foundations and governments to drive sustainability and weave positive social impact...Read more
Operations Manager, APCO ImpactAPCO WorldwideLos Angeles, CA
About APCO & APCO ImpactAPCO Impact is a unique consultancy that takes an integrated and focused approach to social impact and sustainability. We partner with corporations, brands, nonprofits, foundations and governments to drive sustainability and weave...Read more

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Regional Resourcing DirectorAPCO WorldwideParcel Return Service, DC
APCO Worldwide is seeking a Resourcing to establish a Region-wide resourcing function and recruit a team to deliver best-in-class resourcing. The Resourcing will partner with the Regional President,Read more
APCO Worldwide is seeking a Senior Director, Health Care Crisis/Issues Management to join our Health Care/ Health Policy team in Washington, D.C. Our team includes experienced health care experts withRead more
We have an immediate opening for a / Associate , Global Marketing and Communications. The position is an integral part of our global marketing and communications team ? helping to lead positioning,Read more
The Role Reporting to the Global Head, Multiplier Partnerships & Global Platforms, this position will play a key role in the coordination and management of projects for a diverse set of clients, andRead more
Project Assistant (APCO+)APCO WorldwideWashington, DC
We are seeking entry-level professionals to join our APCO+ team in Washington, D. C. as Project Assistants. Selected candidates will begin work in late May or early June 2019. Interested applicantsRead more
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