Marketing Communications Specialist - Outpatient Physical Therapy job

St. Luke's is proud of the skills, experience and compassion of its employees. The employees of St. Luke's are our most valuable asset! Individually and together, our employees are dedicated to satisfying the mission of our organization which is an unwavering commitment to excellence as we care for the sick and injured; educate physicians, nurses and other health care providers; and improve access to care in the communities we serve, regardless of a patient's ability to pay for health care. The Communications Specialist supports the Physician & Community Relations Manager and Marketing Team with the implementation of Physical Therapy @ St. Lukes social media strategies, including engaging with our online communities, delivering customer service support, executing tactics to increase brand presence and affinity on social media, and assisting with content creation.

JOB DUTIES AND RESPONSIBILITIES:

• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of companys social content.
• Writing: will need to know how to write effective copy in a lot of different styles, for websites, twitter, Facebook, etc.
• Maintain and update the information on the Physical Therapy at St. Lukes (PT@SL) website as needed.
• Completing Google website analytics and research to increase more traffic to the website.
• Maintain, monitor and update the PT@SL Facebook page with posts as needed.
• Maintain, monitor update the PT@SL Instagram and Twitter page with posts as needed
• Setting up and supervising photo shoots at all facilities as needed.
• Creating and updating a database for raffle vouchers; sending information out to the public as directed.
• Creating and updating flyers, brochures, and pamphlets as needed.
• Monitor Google and Yelp reviews weekly.
• Collect all patient surveys from each clinic monthly and analyze the data regarding Why Patients Chose PT@SL, survey scores, and collecting the patient emails.
• Obtain information for framing anatomy posters at clinics and dropping them off to be framed .
• Send monthly email blasts to patients updating them on our services, etc.

PHYSICAL AND SENSORY REQUIREMENTS:

Sitting for up to 8 hours per day, 3 hours at a time. Consistent use of hands and fingers for typing, telephone, data entry, etc. Occasional twisting and turning. Uses upper extremities to lift and carry up to 10 pounds. Stoops, bends and reaches above shoulder level to retrieve files. Hearing as it relates to normal conversation. Seeing as it relates to general vision. Visual monotony when reading reports and viewing computer screen.

EDUCATION:

Undergraduate degree preferred, with a major or significant course work in Marketing, Business Administration.

TRAINING AND EXPERIENCE :

Must be proficient with Excel, and Word. Access database experience is helpful. Candidate must be proficient in organizing files, data entry, statistical analysis, answering/directing phone calls, and tracking deadlines.

Please complete your application using your full legal name and current home address. Be sure to include employment history for the past seven (7) years, including your present employer. Additionally, you are encouraged to upload a current resume, including all work history, education, and/or certifications and licenses, if applicable. It is highly recommended that you create a profile at the conclusion of submitting your first application. Thank you for your interest in St. Luke's!!