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Marketing Manager, Brand & MarCom job

Becker Professional Education jobs

Company

Salary

Skills

Benefits

Company Description

Becker Professional Education is an educational institute that was founded in 1957 and headquartered in Downers Grove, Illinois. They are empowering people and enhancing their career success. They are helping accounting and healthcare professionals. Their typical services include USMLE Exam Review, CPA Exam Review, and Continuing Professional Education Courses. Its professional education is Accredited by the Accrediting Council for Continuing Education and Training (ACCET), a U.S. Department of Education. They have 2900 partners including firms, corporations, societies, universities, and government agencies. They have 4 global accounting firms and have maintained relations with 99 accounting firms of the United States. They need industry experts to train, educate, and inculcate some core values in their learning certified programs of CPA. They often need some experts in the domains such as content strategist, Faculty members, Accountant Manager, Creative Producer, Senior Project Manager, and many more. Their annualemployment growth rate is 2%.

Job Description

Responsibilities:
  • Build the brand by directing the concept, design, and execution of exceptional creative across video, web & graphic design projects.
  • Evolve and ensure the consistency and integrity of our brand and brand guidelines.
  • Lead market and consumer research studies in order to gather data and insights about our brand and positioning
  • Lead and manage Becker s internal communications strategy and campaigns, including the day-to-day work of an on-staff copy writer.
  • Provide strategic guidance and support for identifying and engaging with media, analysts, and influencers.
  • Day-to-day management of external creative vendors, including defining and negotiating SOWs, resolving problems, tracking project/retainer hours and general project management.
  • Create and improve the company s creative & campaign workflow to build a top-notch operation. This includes a production calendar and leading the team responsible for hitting those deadlines.
  • Collaborate with company leaders, marketing teammates, and other key stakeholders.
  • Draft and/or edit communications as needed.
  • Completes other duties as assigned.

PM18

Qualifications
  • Bachelor's degree in communications, marketing, journalism or a related field; Master s degree preferred.
  • 7-10 years of experience in related positions. Previous experience in design, project management, and/or in an in-house or agency creative position a plus.
  • Excellent eye for design and the ability to deliver constructive feedback on projects to the creative team across multiple disciplines (e. g. video/audio, print & online advertising, presentations, signage, and trade show collateral, etc.).
  • Strong background in creating and implementing high-level communications plans.
  • Driven by creative intuition, but able to gut check and course-correct with data.
  • Strong organizational, logistical and planning skills with the ability to prioritize multiple tasks under tight deadlines while maintaining work quality.
  • Great communicator, both written and verbal. Well-developed project management skills.
  • Demonstrated strategic thinking ability.
  • Proven experience overseeing a team of creatives, public relations and media outreach experts, as well as external agencies.
  • Demonstrated leadership qualities. Must be able to collaborate with a variety of colleagues across the organization.
  • Knowledge of graphic design programs (including use of Adobe design programs), as well as Microsoft Office and project planning software.

INDEED1We are proud to be an EEO employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing. Thank you for applying for this outstanding opportunity today.

Estimated annual salary
$26,334
average
Minimum
$22,764
Maximum
$39,500

TASKS

  • Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
  • Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.

SKILLS

  • Reading ComprehensionUnderstanding written sentences and paragraphs in work related documents.
  • Active ListeningGiving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • WritingCommunicating effectively in writing as appropriate for the needs of the audience.
  • SpeakingTalking to others to convey information effectively.

KNOWLEDGE

  • Administration and ManagementKnowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • ClericalKnowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
  • Economics and AccountingKnowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
  • Sales and MarketingKnowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Tuition Assistance

Becker Professional Education

Type

Subsidiary

Size

Large

Revenue

$100M to $500M

Location

3005 Highland ParkwayDowners Grove, IL, 60515and others

Industry

Education/Training

Founded

1957

CEO

John Roselli

Job Filters

FILTER JOBS
Account ManagerBecker Professional EducationOklahoma City, OK
The Account Manager is responsible for leading sales activity, building and maintaining trust-based relationships with both prospective and current clients within the assigned territory. This role will be responsible for meeting or exceeding metrics...Read more
Student Services RepresentativeBecker Professional EducationChicago, IL
Opportunity at a Glance: This role is responsible for promoting student success through accurate and responsive advisement in service-related or sales areas, providing support and advocacy as needed for students throughout the student lifecycle. This...Read more
Learning Operations Specialist - RemoteBecker Professional EducationChicago, IL
Opportunity at a Glance: The Learning Operations Specialist is responsible for the overall coordination and execution of Beckers Exam Review and/or Continuing Education courses (courses are offered either in self-study, live virtual, live classrooms or...Read more
Digital Designer - RemoteBecker Professional EducationChicago, IL
Opportunity at a Glance: The Digital Designer is responsible for creating a seamless user experience across all branded platforms and collateral, most specifically our ecommerce email promotions and website experience. This is a role that demands a passion...Read more
FacultyBecker Professional EducationChicago, IL
Opportunity at a Glance: The primary responsibilities of a Becker CPA faculty member are to competently and professionally instruct, mentor and assist Becker Professional Education students to successfully pass the Certified Professional Accountant (CPA...Read more

Closed Job Filters

FILTER JOBS
Senior Director, Software Engineering & Learning TechnologyBecker Professional EducationDowners Grove, IL
Opportunity at a Glance The Senior Director, Software Engineering & Learning Technology is responsible for architecting, developing, delivering and supporting Beckers proprietary learningRead more
Student Services RepresentativeBecker Professional EducationDowners Grove, IL
Opportunity at a Glance Responsible for handling all incoming service-related questions and concerns from students currently enrolled in online courses. Supports multiple institution's StudentRead more
Manager, MarketingBecker Professional EducationDowners Grove, IL
Opportunity at a Glance The Marketing Manager will be responsible for the planning, development, execution and coordination ofA integrated, multi-channel initiatives for Beckeras CPE product line.Read more
Account ManagerBecker Professional EducationPittsburgh, PA
A global leader in professional education, Becker enables professionals to advance their careers in Accounting, Project Management, Healthcare and other skilled occupations. As an Account Manager, youRead more
Business Development Manager (Florida)Becker Professional EducationMiami, FL
Opportunity at a Glance: The Business Development Manager HC is responsible for creating and implementing initiatives designed to grow sales for all Becker Professional Education (BPE) healthcareRead more
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