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Salary and Benefits

Marketing Manager
$53K-$65K / yr. (est.)
$53K
$59,230 / year
$65K
Average base salary
The salary information provided is based on data collected from various reliable sources and may vary depending on individual qualifications and other factors.

About Marketing Manager

What does a Marketing Manager do?

As marketing managers, our job is to build awareness of our organization’s brands and products with customers and business partners. We can be found in a wide range of industries. We may specialize in a group of products, or a specific type of marketing. Based on market research, we develop and execute marketing initiatives that contribute to growth and profit for our organization. We leverage a wide range of channels, such as online and print media, events, and more. We work together with cross-functional teams across the organization to gather product, sales, client, and channel insights. We usually manage a team of marketing specialists.

Core tasks:

  • conducting market analysis, interpreting market research results
  • developing and executing marketing strategies and campaigns across different channels
  • overseeing all outbound content and communication for brand consistency
  • managing a team of marketing staff
  • tracking marketing campaigns for performance
  • reporting to other management

Insights

How Many Years of Experience Do Professionals Need Before Becoming Marketing Manager?
On average, people work 5-7 years in other positions prior to becoming a Marketing Manager.
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Marketing ManagerMiami, FL - 7 months ago
🤷 Look, it's just an average. Some people may get the title sooner, some may take longer. It all depends on individual growth and opportunities.
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Marketing ManagerSeattle, WA - 7 months ago
Seriously?! I worked entry-level positions for so many years just to get a shot at being a Marketing Manager. This seems like a slap in the face.
How Long Do Marketing Manager Employees Typically Stay in Their Roles?
On average, Marketing Managers works in this position for 3-5 years across multiple employers.
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IT SpecialistHouston, TX - 8 months ago
Marketing Managers must be constantly adapting to new strategies and technologies. It's a challenging role but also rewarding!
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NursePhiladelphia, PA - 7 months ago
🤔 I wonder if Marketing Managers face the same burnout as nurses after working long hours and dealing with demanding clients?
What Is the Job Hopper Score for Marketing Manager Employees?
Frequent job changes in Marketing Manager, indicating a willingness to change companies and roles more frequently.
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Director, Human ResourcesChicago, IL - 8 months ago
How can Marketing Managers expect to make a significant impact if they're only hopping from one company to another? Loyalty matters!
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Writer - ContractorAustin, TX - 7 months ago
Honestly, from a freelance perspective, Marketing Managers changing jobs frequently means more opportunities for freelancers like me to collaborate with them!

Career path

Path to job

Discover a Marketing Manager's areas of knowledge sorted by their majors.
Explore the list of higher education institutions that a Marketing Manager typically studied at.
New York University
Northwestern University

Path after job

Community

Demographics

What Is the Age and Gender Ratio of Marketing Manager Employees?
Gender ratio in Marketing Manager position: 0.47595734536532 Male and 0.52404265463468 Female. Age ratio in Marketing Manager position: 16-20: 5%, 21-30: 64%, 31-40: 24%, 41-50: 6%, 51-60: 1%, 60+: 0%. Marketing Manager position is predominantly female (52.4%) with the largest age group being 21-30 years old, followed by 31-40 years old.
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Marketing ManagerMiami, FL - 7 months ago
Who cares about gender or age? The only thing that matters is results. Let your marketing skills speak for themselves! 💪
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Marketing ManagerSan Francisco, CA - 7 months ago
Stereotype alert! Just because the majority of marketing managers are female, it doesn't mean the job itself is more suited for women. Let's break those gender norms! 🚫

Workplaces

Who Are the Top Employers for Marketing Manager?
Top employers of Marketing Manager position: Amazon, AT&T, PepsiCo. People who work in Marketing Manager position most typically go on to work for the Amazon.
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Marketing ManagerChicago, IL - 7 months ago
I beg to differ with the idea that Amazon is the best employer for Marketing Managers. There are other companies that value creativity and work-life balance too!
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5 months ago
I would love to work for Amazon. I am looking for a Marketing/Project/Event Manager position.
Amazon
AT&T
PepsiCo
What Industries Does Marketing Manager Typically Have Experience In?
Industry Background: The most typical industries of Marketing Manager: Manufacturing, Information Technology, Retail, Professional / Scientific / Technical, Finance & Insurance. Marketing Manager employees most likely come from a Manufacturing industry background.
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Marketing ManagerNew York City, NY - 8 months ago
u think being a marketing manager sounds glamorous until u realize it's actually just endless meetings, budget cuts, and explaining basic concepts to non-marketing people. 😩
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Marketing ManagerSeattle, WA - 8 months ago
As a Marketing Manager, it's always exciting to work in the tech industry! The strategies and tools constantly evolve, and you have to stay ahead of the game if you want to succeed! 👩

Find your job as Marketing Manager

Discussion about Marketing Manager

Want to know more about Marketing Manager position?
Share your thoughts and ideas about Marketing Manager position with others in our community.
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Do people working as a Marketing Manager have a lot of responsibilities?
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7 months ago
Yes Marketing Manager only hire to take respponsibiities otherwise this position can't be justified.
What typical dress code applies to working as a Marketing Manager?
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Marketing Manager3 months ago
Professional
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5 weeks ago
Definitely something business casual.
How is the gender diversity among people working as a Marketing Manager?
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Benjamin Gardner3 years ago
The women/men ratio is well balanced.
How old are people who work as a Marketing Manager?
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Isabella Holmes3 years ago
29 is the average age of people working as a Marketing Manager.
How many years of experience do you usually have as a Marketing Manager?
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Marketing Director12 weeks ago
Typically 3-5. This depends on category experience and demonstrated mastery of key marketing fundamentals. As an ABM, you learn the tactics. To become BM you show you've mastered them. As BM you will measured on how well you can pull them all together under a cohesive strategy so any 'faking' becomes glaringly obvious. Hope this helps.
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Director OF Field Services11 weeks ago
30 Years
What industries does a Marketing Manager typically work in?
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Liam Brown3 years ago
Manufacturing employs the most.
Is a degree needed to work as a Marketing Manager?
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Liam Brown3 years ago
A Bachelor of Arts degree could not hurt if you want to be a Marketing Manager
Where are you working as a Marketing Manager?
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Sophie Hayes3 years ago
Amazon, AT&T, PepsiCo and Verizon employs the most people in the Marketing Manager role.
How long do you usually work as a Marketing Manager before changing to another position?
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Sophie Hayes3 years ago
On average people change after 4 years.
How frequently people change companies if they work as a Marketing Manager?
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Liam Brown3 years ago
We can say that a Marketing Manager is likely a job hopper role.
What jobs do people work in before becoming a Marketing Manager?
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Isabella Holmes3 years ago
Typical prior positions for a Marketing Manager are Marketing Coordinator, Product Manager or Account Executive
What are the typical next steps for someone working as a Marketing Manager?
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Isabella Holmes3 years ago
Changing from a Marketing Manager to Director OF Marketing, Marketing Director or Product Manager is a typical career path.
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