About

Description

As marketing managers, our job is to build awareness of our organization’s brands and products with customers and business partners. We can be found in a wide range of industries. We may specialize in a group of products, or a specific type of marketing. Based on market research, we develop and execute marketing initiatives that contribute to growth and profit for our organization. We leverage a wide range of channels, such as online and print media, events, and more. We work together with cross-functional teams across the organization to gather product, sales, client, and channel insights. We usually manage a team of marketing specialists.

Core tasks:

  • conducting market analysis, interpreting market research results
  • developing and executing marketing strategies and campaigns across different channels
  • overseeing all outbound content and communication for brand consistency
  • managing a team of marketing staff
  • tracking marketing campaigns for performance
  • reporting to other management

Insights

Years on other jobs

How many years do people usually work on other jobs before becoming a Marketing Manager?
5-7 years
Years on other jobs
On average, people work more than 5-7 years in other positions prior to becoming a Marketing Manager.

Position lifespan

How long does a Marketing Manager work in this position across multiple employers?
3-5 years
Position lifespan
On average, a Marketing Manager works in this position for 3-5 years across multiple employers.

Job hopper score

How likely is a Marketing Manager to change companies while holding the same title?
High
Job hopper score
The job hopper score is High for a Marketing Manager.

Career path

Path to job

Prior positions

Most people held these titles before becoming a Marketing Manager.
6 %
Marketing Coordinator
Avg. length of tenure:2 years
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3 %
Product Manager
Avg. length of tenure:4 years
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Fields of study

Discover a Marketing Manager’s areas of knowledge sorted by their majors.

Top educational institutions

Explore the list of higher education institutions that a Marketing Manager typically studied at.
New York University
Northwestern University

Path after job

Subsequent positions

A Marketing Manager typically moves on to these titles.
8 %
Director OF Marketing
Avg. length of tenure:4 years
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4 %
Marketing Director
Avg. length of tenure:4 years
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Community

Demographics

Age

Marketing Manager age distribution

Gender ratio

Marketing Manager gender distribution
GenderRatio
female52.4%
male47.6%

Workplaces

Top employers

These companies currently have Marketing Manager positions open.
Non Classified
Large size
Manufacturing - Communcations Equipment, Telecommunications
Large size

Industries

Check out the different industries a Marketing Manager typically has experience in.
You can browse2,264 open Marketing Manager jobs on our site
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Disclaimer

informationLENSA generates certain information provided in on this website by compiling and analyzing publicly available data and data from employees/former employees. None of the information provided is endorsed in any way by any of the companies mentioned. We do not guarantee the accuracy, currency, or suitability of this information (including regarding demographics or salary estimate) and you are responsible for how you use it. ALL INFORMATION IS PROVIDED “AS IS” AND “WITH ALL FAULTS”. We are not responsible for nor endorse third party content on our website. If you notice any inaccurate information or information you think is proprietary you can email us at support@lensa.com. See our Terms and Conditions  for more information.