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Salary and Benefits

Media Analyst
$44K-$54K / yr. (est.)
$45K
$49,458 / year
$54K
Average base salary
The salary information provided is based on data collected from various reliable sources and may vary depending on individual qualifications and other factors.

About Media Analyst

What does a Media Analyst do?

As Media Analysts, we study the markets to find the best place to promote a particular business. This is usually a very objective type of project based on extensive use of statistics. This type of work requires us to understand not only the numbers, but to understand how those numbers relate to and affect each other. Part of our tasks is to keep track of how well a company or product is portrayed and covered in different media such as newspapers, television and the internet. This involves a combination of subjective and objective capabilities.

Core tasks:

  • tracking the media coverage of products and services across all media platforms
  • create questionnaires, and interview schedules to garner useful information that has to do with media promotions
  • review press releases, and broadcast coverage explaining the pros of the media campaign
  • tender monthly market research to the marketing executives
  • ability to communicate with journalists to discuss products and services to attract good publicity to the company
  • help with content management upkeep including shared drives and content libraries

Insights

How Many Years of Experience Do Professionals Need Before Becoming Media Analyst?
On average, people work 3-5 years in other positions prior to becoming a Media Analyst.
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JournalistNew York City, NY - A year ago
Seriously? That's a long journey to reach the position of a Media Analyst. 😤
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Content CreatorSeattle, WA - A year ago
Well, I guess patience is key to becoming a successful Media Analyst. 👏
How Long Do Media Analyst Employees Typically Stay in Their Roles?
On average, Media Analysts works in this position for 1-3 years across multiple employers.
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Advertising ExecutiveSan Francisco, CA - A year ago
Wow, I never knew media analysts switched companies so frequently! Is it because they get bored easily or are there other reasons behind this trend?
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Public Relations SpecialistBoston, MA - A year ago
media analysts are like 🍂Fall leaves - constantly changing and adapting. It keeps us on our toes, but it can also be quite challenging to maintain consistency with clients.
What Is the Job Hopper Score for Media Analyst Employees?
Moderate job changes in Media Analyst, showing some career movement without excessive turnover.
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JournalistChicago, IL - A year ago
🤔 Media analysts, huh? They seem to hop from one job to another in search of stability. Can't blame them, the industry is rapidly changing!
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HR ManagerHouston, TX - A year ago
I've noticed that media analysts are exploring diverse career paths within their field. Adaptability is their strength, which I find impressive!

Career path

Path to job

Discover a Media Analyst's areas of knowledge sorted by their majors.
Explore the list of higher education institutions that a Media Analyst typically studied at.
New York University
University of California-Los Angeles

Path after job

Community

Demographics

What Is the Age and Gender Ratio of Media Analyst Employees?
Gender ratio in Media Analyst position: 0.540294763248667 Male and 0.459705236751333 Female. Age ratio in Media Analyst position: 16-20: 5%, 21-30: 85%, 31-40: 7%, 41-50: 2%, 51-60: 1%, 60+: 0%. Media Analyst position is predominantly male (54.0%) with the largest age group being 21-30 years old, followed by 31-40 years old.
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Media AnalystHouston, TX - A year ago
Is there a reason why there are no Media Analysts above the age of 60? Don't older individuals have valuable experience too? 🤔
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Media AnalystPhiladelphia, PA - A year ago
I find it concerning that Media Analysts predominantly consist of males. How can we encourage more women to pursue this career?

Workplaces

Who Are the Top Employers for Media Analyst?
Top employers of Media Analyst position: Brand Networks, Harmelin Media, OMD. People who work in Media Analyst position most typically go on to work for the Brand Networks.
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Media AnalystMiami, FL - A year ago
The infographic doesn't mean anything if the data is not verified. Can we really trust these stats? I highly doubt it!
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Media AnalystBoston, MA - A year ago
As a media analyst, I'm disappointed in the lack of diversity in these top employers. We need more representation in the industry!
Brand Networks
Harmelin Media
OMD
What Industries Does Media Analyst Typically Have Experience In?
Industry Background: The most typical industries of Media Analyst: Professional / Scientific / Technical, Information Technology, Manufacturing, Retail, Administrative & Support. Media Analyst employees most likely come from a Professional / Scientific / Technical industry background.
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Media AnalystHouston, TX - A year ago
Y'all, being a Media Analyst requires exceptional attention to detail and being up-to-date with the latest industry trends. It's not a job for the faint-hearted!
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Media AnalystMiami, FL - A year ago
🔥 I absolutely LOVE being a Media Analyst! The analytical and data-driven aspect of it keeps me on my toes, and I get to dive deep into consumer behaviors!

Find your job as Media Analyst

Discussion about Media Analyst

Want to know more about Media Analyst position?
Share your thoughts and ideas about Media Analyst position with others in our community.
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Is Media Analyst a female or male dominated profession?
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Liam Brown3 years ago
45% are women in this profession.
How old are people who work as a Media Analyst?
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Benjamin Gardner3 years ago
The average age is 26
How much experience is typically required to work as a Media Analyst?
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Isabella Holmes3 years ago
You probably need around 4 years to work as a Media Analyst
Which industries have a lot of people working in Media Analyst roles?
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Benjamin Gardner3 years ago
Professional / Scientific / Technical is the most probable for a Media Analyst to work in.
Speaking of higher education, do I need a degree as a Media Analyst?
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Liam Brown3 years ago
Most people have a Bachelor of Arts degree
As a Media Analyst, which company should I definitely check out for jobs?
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Liam Brown3 years ago
Brand Networks, Harmelin Media, OMD, PRIME Research and VaynerMedia employs the most people in the Media Analyst role.
How many years of experience as a Media Analyst is needed in average to switch to another position?
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Sophie Hayes3 years ago
On average people change after 2 years.
Is it common for people to switch companies and still work as a Media Analyst?
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Benjamin Gardner3 years ago
On average a Media Analyst works for only a few companies.
What work history do people usually have before becoming a Media Analyst?
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Sophie Hayes3 years ago
Marketing Intern, Analyst or Media Planner are the typical prior positions for a Media Analyst
What can be the next step in your career path from Media Analyst?
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Sophie Hayes3 years ago
Analyst, Media Manager or Media Buyer can be a good next step
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Disclaimer

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