As Media Planners, we apply previous campaigns' data to improve schedule building over time. We also maintain all necessary trackers, spreadsheets, reports, and account information specific to the account list to execute budget revisions, including incremental spending and cancellations, as needed. We provide feedback for potential improvement areas by working with other departments as necessary to achieve the company's short- and long-term goals. We gather and summarize marketplace intelligence relative to sales and programming in order to generate, track, and distribute sales reports.
Core tasks:
LENSA generates certain information provided on this website by compiling and analyzing publicly available data and data from employees/former employees. All company names are the registered trademarks of their original owners. The use of any trade name or trademark does not imply any association with the third-party company. None of the information provided is endorsed in any way by any of the companies mentioned. We do not guarantee the accuracy, currency, or suitability of this information (including regarding demographics or salary estimate) and you are responsible for how you use it. ALL INFORMATION IS PROVIDED “AS IS” AND “WITH ALL FAULTS”. We are not responsible for nor endorse third party content on our website. If you notice any inaccurate information or information you think is proprietary you can email us at [email protected]. See our Terms and Conditions and Community Guidelines for more information.
