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Salary and Benefits

Paid Search Specialist
$40K-$49K / yr. (est.)
$41K
$45,404 / year
$50K
Average base salary
The salary information provided is based on data collected from various reliable sources and may vary depending on individual qualifications and other factors.

About Paid Search Specialist

What does a Paid Search Specialist do?

As Paid Search Specialists, we assist our team in paid search strategic planning, investment, and execution perspectives. We help the team bring the paid search function in-house. As Paid Search Specialists, we collaborate with leaders within the digital marketing team.

Core tasks:

  • build relationships with external search partners
  • assist in paid search campaigns, bid strategies, optimization, and channel management
  • catalog feed optimization
  • analyze the full customer journey
  • analyze attribution reports
  • develop A/B testing strategies
  • research and identify customer segments
  • keyword research
  • ad copywriting
  • campaign setup
  • campaign tracking
  • provide daily reports for management

Insights

How Many Years of Experience Do Professionals Need Before Becoming Paid Search Specialist?
On average, people work 5-7 years in other positions prior to becoming a Paid Search Specialist.
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Digital Marketing SpecialistMiami, FL - 9 months ago
Why waste all that time? Give the young blood a chance to prove themselves and bring fresh ideas to the table! 🙌
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Content WriterSeattle, WA - 9 months ago
I understand the importance of experience, but I also believe in giving opportunities to talented newcomers who can adapt quickly. ✨
How Long Do Paid Search Specialist Employees Typically Stay in Their Roles?
On average, Paid Search Specialists works in this position for 1-3 years across multiple employers.
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Marketing AssistantHouston, TX - 9 months ago
Paid Search Specialists may just be looking for higher pay or better benefits. This could be a result of increasing demand and competition in the job market. 💸
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Digital Marketing SpecialistSan Francisco, CA - 9 months ago
It is crucial for employers to focus on retaining Paid Search Specialists by providing a supportive and stimulating work environment that encourages growth and development. Remember, turnover is costly! 💡
What Is the Job Hopper Score for Paid Search Specialist Employees?
Moderate job changes in Paid Search Specialist, showing some career movement without excessive turnover.
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Data AnalystSan Francisco, CA - 9 months ago
lol these Paid Search Specialists need to make up their minds. An Entry-Level Data Analyst like me knows that consistent learning and skill development is key. No pain, no gain! 😏
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Senior Marketing DirectorHouston, TX - 9 months ago
This infographic is oversimplifying the issue. A Senior Marketing Director like myself values stability and long-term commitment. Frequent job changes raise concerns about reliability and dedication to the role.

Career path

Path to job

How long does a Paid Search Specialist work in this position across multiple employers?
100 %
Marketing Intern
Avg. length of tenure:less than a year
Show jobs
Read more
Discover a Paid Search Specialist's areas of knowledge sorted by their majors.
Explore the list of higher education institutions that a Paid Search Specialist typically studied at.
Arizona State University-Tempe
Penn State University

Path after job

Community

Demographics

What Is the Age and Gender Ratio of Paid Search Specialist Employees?
Gender ratio in Paid Search Specialist position: 0.598852603706973 Male and 0.401147396293027 Female. Age ratio in Paid Search Specialist position: 16-20: 4%, 21-30: 82%, 31-40: 10%, 41-50: 3%, 51-60: 1%, 60+: 0%. Paid Search Specialist position is predominantly male (59.9%) with the largest age group being 21-30 years old, followed by 31-40 years old.
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Paid Search SpecialistSan Francisco, CA - 9 months ago
Interesting to see that the 60+ age group is non-existent in this field. Are they being overlooked or just not interested in Paid Search? 🤔
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Paid Search SpecialistBoston, MA - 9 months ago
Major gender imbalance in the Paid Search Specialist field, and the numbers don't lie! We should encourage more females to join this industry. 🙅

Workplaces

Who Are the Top Employers for Paid Search Specialist?
Top employers of Paid Search Specialist position: iProspect, Logical Position, Publicis Health Media. People who work in Paid Search Specialist position most typically go on to work for the iProspect.
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Paid Search SpecialistSan Francisco, CA - 9 months ago
I've heard iProspect is a great place to work and learn for aspiring Paid Search Specialists. No wonder they're the top choice!
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Paid Search SpecialistMiami, FL - 9 months ago
Who cares about these companies? I've built my own successful career as a Paid Search Specialist without them!
iProspect
Logical Position
Publicis Health Media
What Industries Does Paid Search Specialist Typically Have Experience In?
Industry Background: The most typical industries of Paid Search Specialist: Professional / Scientific / Technical, Information Technology, Manufacturing, Administrative & Support, Retail. Paid Search Specialist employees most likely come from a Professional / Scientific / Technical industry background.
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Paid Search SpecialistNew York City, NY - 9 months ago
Being a Paid Search Specialist in the highly competitive Retail industry is tough. You need to constantly monitor the market, analyze data, and come up with creative strategies to stay ahead!
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Paid Search SpecialistMiami, FL - 9 months ago
I've been working as a Paid Search Specialist in the Administrative & Support sector for years, and yes, it requires attention to detail, but it's not as stressful as some people make it out to be! 💁

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Discussion about Paid Search Specialist

Want to know more about Paid Search Specialist position?
Share your thoughts and ideas about Paid Search Specialist position with others in our community.
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What is the women/men ratio in the job of Paid Search Specialist?
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Sophie Hayes3 years ago
The women/men ratio is well balanced.
What is the typical age of people who work as a Paid Search Specialist?
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Liam Brown3 years ago
The typical age is 27 for a Paid Search Specialist.
How many years of experience do you usually have as a Paid Search Specialist?
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Benjamin Gardner3 years ago
On average, people have 6 years of experience when they start working as a Paid Search Specialist
What industries does a Paid Search Specialist typically work in?
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Benjamin Gardner3 years ago
Professional / Scientific / Technical employs the most.
What kind of degree is needed to work as a Paid Search Specialist?
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Liam Brown3 years ago
A Bachelor of Arts degree could not hurt if you want to be a Paid Search Specialist
Which company are you working for as a Paid Search Specialist?
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Benjamin Gardner3 years ago
Most people work for iProspect, Logical Position, Publicis Health Media and Seer Interactive
How many years do people work as a Paid Search Specialist before changing their role?
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Sophie Hayes3 years ago
A Paid Search Specialist typically moves on after 2 years
How frequently people change companies if they work as a Paid Search Specialist?
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Benjamin Gardner3 years ago
a Paid Search Specialist is not a typical job hopper, but might change companies.
What occupations do people usually work in before becoming a Paid Search Specialist?
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Liam Brown3 years ago
A Paid Search Specialist probably worked as Marketing Intern before
What can be the next step in your career path from Paid Search Specialist?
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Liam Brown3 years ago
Paid Search Manager, Senior Associate or Account Manager are good next steps for a Paid Search Specialist
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