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Senior Digital Media Planner job

GMMBWashington Navy Yard, DC
GMMB jobs

Company

Company Description

GMMB is publicizing, political counseling, and advocating office. It was established in 1983. Established by Jim Margolis. The headquarter is situated in Washington D.C, United States. The other additional office branches are located in Seattle and San Francisco. GMMB is a Democratic counseling, political correspondence, and publicizing firm in the United States. GMMB is a medium-sized media organization with 350 representatives zeroing in on the regions of corporate social effect, political missions, brand situating, and issue correspondence. They use correspondence aptitude to add to more beneficial children, better schools, more attractive laws, and chose pioneers from a political technique for paid media arranging, from imaginative narrating and plan to complex mission improvement. GMMB is an established organization that loves to enlist graduates from American University.

Job Description

Senior Digital Media Planner
Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change?

Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 30+ years, weve helped elect presidents; fought for stricter regulations on tobacco, drunk driving and carbon emissions; united foster children with their forever families; and helped bring health coverage to all Americans.

Our mission: to create real and lasting positive change in the world. And between our D.C. home base and our Seattle and San Francisco offices youll find all the know-how and drive to create advocacy campaigns that deliver real results.

We are political communications professionals, issue experts, comms and advertising gurus, designers, writers, social and digital strategists, media planners and multi-media producers

You are a Senior Digital Media Planner who knows how to:

Lead and manage media campaign creation, execution, and reporting/analysis

Provide active voice in media strategies, optimization, and opportunities for improvement in media process and execution

Provide expert counsel and guidance to clients on digital media advertising strategies

Synthesize digital media research, reports and trends to inform and create compelling media POVs and recommendations based on target audiences and client goals

Develop and persuasively present digital media recommendations to clients and potential clients through new business pitches

Manage day-to-day media buying needs, including delivering creative specs to vendors, facilitating payment to vendors, etc.

Monitor campaign performance, optimize to achieve objectives, and analyze and report results

Understand the value and role of evolving digital platform, and stay abreast of industry trends, best practices and targeting techniques to continually enhance digital media plans and campaign performance

Develop relationships with media vendors, understand the unique services/offerings of each, evaluate proposals, and negotiate contracts

Educate internal teams (creative, account, production and media) on digital media advertising strategies, tactics, trends and best practices

You have

A Bachelors degree from a four-year college or university

4-6 years of digital advertising experience, with at least 2 years of programmatic buying experience (any DSP)

Social Buying Experience on Facebook/Instagram (even better if you have Twitter, LinkedIn, Snapchat buying/platform experience)

Experience buying and managing cross-platform digital advertising programs, utilizing various assets including display, video, and mobile

Experience managing awareness (branding or message) and acquisition programs

Experience working with an ad-serving platform (DCM preferred)

An understanding of search engine marketing space and social media platforms

Strong analytical skills with an ability to understand paid media concepts quickly

Ability to work across teams and with a variety of stakeholders

Strong Microsoft Excel skills

GMMB is an equal opportunity employer. All applicants are considered without regard to race, color, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, marital status, veteran status or any other discriminatory factors prohibited by law.

GMMB

Type

Company - Private

Size

Small

Revenue

$25M to $50M

Location

Multiple locations

Industry

Marketing/Advertising/PR

Founded

1983

CEO

James Margolis

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Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change? Then come join our team of sharp, passionate, and (sometimes) quirky activists. In our 35+ years, we’ve helped elect presidents; fought for stricter...Read more
Overview: Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change? Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 30 years, weve helped elect presidents; fought for stricter...Read more
Junior Art DirectorGMMBSeattle, WA
Overview: Role can be remote but must be on West Coast (PST zone) Want to use your creativity to do some good in the world? Then come join our team of sharp, passionate and (sometimes) quirky group o..Read more
Digital Media AssistantGMMBArlington, VA
Overview: Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change?Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 30 ye..Read more
CopywriterGMMBArlington, VA
Overview: Role can be remoteWant to use your creativity to do some good in the world? Then come join our team of sharp, passionate and (sometimes) quirky group of do-gooders.Over 30 years, weve helpe..Read more

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Digital Media PlannerGMMBWashington, DC
Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 35+ years, weve helped elect presidents; improved education;fought for stricter regulations on tobacco, supportedRead more
Digital Media AssociateGMMBWashington, DC
Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 35+ years, weve helped elect presidents; improved education;fought for stricter regulations on tobacco, supportedRead more
Creative InternGMMBWashington, DC
Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change? Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 30+ years,Read more
Art DirectorGMMBWashington, DC
Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change? Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 30+ years,Read more
Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change? Then come join our team of sharp, passionate and (sometimes) quirky activists. In our 35+ years,Read more
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