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Salary and Benefits

Social Media Director
$72K-$88K / yr. (est.)
$72K
$80,209 / year
$88K
Average base salary
The salary information provided is based on data collected from various reliable sources and may vary depending on individual qualifications and other factors.

About Social Media Director

What does a Social Media Director do?

As Social Media Director, we propose an effective strategy to announce our company to the world through social platforms, forums, blogs, even within the same website. It is our responsibility as Social Media Directors to lead the team and know what is happening around the sector and the brand on the Internet. It is within our capacity to monitor the presence not only of the brand for which it works but also of the competition on the Internet. We are crucial to our brand reputation and strength across all social media platform.

Core tasks:

  • monitor the brand reputation on the internet
  • manage all design campaigns
  • design the duty of the community manager
  • prepare a solution plan in the face of crises
  • be attentive to the evolution of the sector
  • analyze reports from the community manager

Insights

How Many Years of Experience Do Professionals Need Before Becoming Social Media Director?
On average, people work 5-7 years in other positions prior to becoming a Social Media Director.
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Digital Marketing SpecialistHouston, TX - 10 months ago
🤔 But does it really require 5-7 years of experience? Seems excessive, don't you think?
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Public Relations AssistantBoston, MA - 10 months ago
😒 Ugh, I was hoping to become a Social Media Director sooner. Do I really need that much experience?
How Long Do Social Media Director Employees Typically Stay in Their Roles?
On average, Social Media Directors works in this position for 1-3 years across multiple employers.
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Social Media Content ManagerMiami, FL - 10 months ago
🤔 Can someone explain why Social Media Directors can't seem to stay in one place for too long? It seems like a challenge to find stability in this role.
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Digital Marketing StrategistSeattle, WA - 10 months ago
From my experience, the fast-paced nature of the digital marketing world puts immense pressure on Social Media Directors, especially when it comes to meeting performance targets. 💥
What Is the Job Hopper Score for Social Media Director Employees?
Moderate job changes in Social Media Director, showing some career movement without excessive turnover.
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Public Relations ManagerNew York City, NY - 10 months ago
🤔 I've seen Social Media Directors jump ship quite often. Could it be because they're constantly chasing the next big trend in the industry?
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Marketing DirectorSan Francisco, CA - 10 months ago
It's interesting how the role of Social Media Director seems to be in a constant state of flux. Perhaps it's a testament to the fast-paced and ever-changing nature of the digital world. 💻

Career path

Path to job

Discover a Social Media Director's areas of knowledge sorted by their majors.
Explore the list of higher education institutions that a Social Media Director typically studied at.
Arizona State University-Tempe
Florida State University

Path after job

Community

Demographics

What Is the Age and Gender Ratio of Social Media Director Employees?
Gender ratio in Social Media Director position: 0.465272210480286 Male and 0.534727789519714 Female. Age ratio in Social Media Director position: 16-20: 19%, 21-30: 59%, 31-40: 16%, 41-50: 5%, 51-60: 1%, 60+: 0%. Social Media Director position is predominantly female (53.5%) with the largest age group being 21-30 years old, followed by 16-20 years old.
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Social Media DirectorMiami, FL - 10 months ago
Age-wise, the lack of representation in the 41-50 and 51-60 age groups is concerning. Are we losing experienced professionals in this field? 🤔
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Social Media DirectorSan Francisco, CA - 10 months ago
Why do we need to focus so much on the gender and age ratios? Let's celebrate everyone's diverse skills and contributions! 🌈

Workplaces

Who Are the Top Employers for Social Media Director?
Top employers of Social Media Director position: AT&T, Her Campus Media, L'Oréal. People who work in Social Media Director position most typically go on to work for the AT&T.
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Social Media DirectorSeattle, WA - 10 months ago
I hate to burst anyone's bubble, but why are we acting like AT&T is the best option out there? I'd choose L'Oréal any day.
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Social Media DirectorAustin, TX - 10 months ago
AT&T, um can we not? Her Campus Media is so much cooler and relevant to the younger crowd. The others haven't got a clue. 🙅
AT&T
Her Campus Media
L'Oréal
What Industries Does Social Media Director Typically Have Experience In?
Industry Background: The most typical industries of Social Media Director: Professional / Scientific / Technical, Information Technology, Manufacturing, Religious / Grantmaking / Civic, Education. Social Media Director employees most likely come from a Professional / Scientific / Technical industry background.
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Social Media DirectorHouston, TX - 10 months ago
No doubt about it, being a Social Media Director requires a ton of creativity and excellent communication skills. You have to understand your target audience and come up with innovative ways to grab their attention.
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Social Media DirectorMiami, FL - 10 months ago
As a Social Media Director, you also need to constantly monitor and respond to customer feedback, build brand awareness, and collaborate with various departments. It's a demanding job, but totally worth it!

Find your job as Social Media Director

Discussion about Social Media Director

Want to know more about Social Media Director position?
Share your thoughts and ideas about Social Media Director position with others in our community.
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How balanced is the gender diversity among people working as a Social Media Director?
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Sophie Hayes3 years ago
55% are women in this profession.
What is the typical age of people who work as a Social Media Director?
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Isabella Holmes3 years ago
The average age is 27
Is a Social Media Director considered to be a junior profession?
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Liam Brown3 years ago
You probably need around 6 years to work as a Social Media Director
What industries does a Social Media Director typically work in?
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Benjamin Gardner3 years ago
Professional / Scientific / Technical employs the most.
Do I need a degree to work as a Social Media Director?
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Liam Brown3 years ago
You should be fine with a Bachelor of Arts degree
Where are you working as a Social Media Director?
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Benjamin Gardner3 years ago
AT&T, Her Campus Media, L'Oréal and Viacom has the most employees.
How long do you usually work as a Social Media Director before changing to another position?
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Isabella Holmes3 years ago
A Social Media Director typically moves on after 2 years
How frequently people change companies if they work as a Social Media Director?
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Sophie Hayes3 years ago
The job hopper score is medium for a Social Media Director.
What jobs do people work in before becoming a Social Media Director?
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Liam Brown3 years ago
Social Media Manager, Sales Associate or Social Media Strategist are the typical prior positions for a Social Media Director
Working as a Social Media Director what job titles should I consider to switch to?
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Isabella Holmes3 years ago
Social Media Manager, Marketing Intern or Social Media Intern can be a good next step
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