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Salary and Benefits

Social Media Manager
$48K-$59K / yr. (est.)
$48K
$53,737 / year
$59K
Average base salary
The salary information provided is based on data collected from various reliable sources and may vary depending on individual qualifications and other factors.

About Social Media Manager

What does a Social Media Manager do?

We are Social Media Managers in charge of designing, building and managing effective communication strategies on the different social platforms on the Internet. It is our responsibility to create content for the different spaces in which the company, organization or institution that has hired us is presenting. We are fundamental in the sustainability of companies, reaching a very relevant role in their business pyramid. It is that, through his work, a network manager can give great visibility to the company's website.

Core tasks:

  • verify the existing social networks of the client's company
  • make a list of all corporate social media accounts and evaluate their current performance
  • stay up-to-date on social trends
  • conduct a competitive analysis
  • establish the procedure by which social media activities are requested and carried out
  • determine who has access to all accounts and centralize permissions, if necessary

Insights

How Many Years of Experience Do Professionals Need Before Becoming Social Media Manager?
On average, people work 5-7 years in other positions prior to becoming a Social Media Manager.
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JournalistSan Francisco, CA - 9 months ago
Well, the experience will definitely make you a more well-rounded Social Media Manager. 📚
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PhotographerMiami, FL - 9 months ago
I can't imagine waiting that long to become a Social Media Manager! It's all about creativity, not years of experience. 📸
How Long Do Social Media Manager Employees Typically Stay in Their Roles?
On average, Social Media Managers works in this position for 1-3 years across multiple employers.
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HR ManagerChicago, IL - 9 months ago
This turnover rate is unacceptable for a professional role. Companies need to invest more in retaining social media talent. It's a waste of resources constantly recruiting and training new Social Media Managers. 😡
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Insurance Agency OwnerAustin, TX - 9 months ago
🤔I always wondered why hiring a Social Media Manager felt like a revolving door. Maybe I should invest in longer-term contracts and provide professional development opportunities. It might help in finding reliable social media professionals.
What Is the Job Hopper Score for Social Media Manager Employees?
Moderate job changes in Social Media Manager, showing some career movement without excessive turnover.
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Public Relations CoordinatorMiami, FL - 9 months ago
Who cares about titles? Social Media Manager is an essential role in today's digital world. Spellboom your brand!
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MarketerSan Francisco, CA - 9 months ago
i think attention should be on the skills & experience one gains as Social Media Manager rather than constantly striving for higher positions. 👍

Career path

Path to job

How long does a Social Media Manager work in this position across multiple employers?
4 %
Social Media Specialist
Avg. length of tenure:2 years
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3 %
Social Media Coordinator
Avg. length of tenure:1 year
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Discover a Social Media Manager's areas of knowledge sorted by their majors.
Explore the list of higher education institutions that a Social Media Manager typically studied at.
Arizona State University-Tempe
Boston University

Path after job

Community

Demographics

What Is the Age and Gender Ratio of Social Media Manager Employees?
Gender ratio in Social Media Manager position: 0.412048954522874 Male and 0.587951045477126 Female. Age ratio in Social Media Manager position: 16-20: 14%, 21-30: 71%, 31-40: 11%, 41-50: 3%, 51-60: 1%, 60+: 0%. Social Media Manager position is predominantly female (58.8%) with the largest age group being 21-30 years old, followed by 16-20 years old.
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Social Media ManagerMiami, FL - 9 months ago
I'm so tired of the stigma that only young people can excel at social media. Age shouldn't matter! 🙅
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Social Media ManagerSan Francisco, CA - 9 months ago
Why are men discouraged from pursuing careers in social media? We have valuable perspectives to offer too! 😡

Workplaces

What Industries Does Social Media Manager Typically Have Experience In?
Industry Background: The most typical industries of Social Media Manager: Professional / Scientific / Technical, Information Technology, Manufacturing, Retail, Arts / Entertainment / Recreation. Social Media Manager employees most likely come from a Professional / Scientific / Technical industry background.
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Social Media ManagerChicago, IL - 9 months ago
Why does everyone think being a Social Media Manager is all fun and games? Managing brand reputation and dealing with trolls can be overwhelming! 😡
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Social Media ManagerSan Francisco, CA - 9 months ago
I love being a Social Media Manager for startups in Silicon Valley, but the pressure to go viral all the time is intense. 😅

Find your job as Social Media Manager

Discussion about Social Media Manager

Want to know more about Social Media Manager position?
Share your thoughts and ideas about Social Media Manager position with others in our community.
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How balanced is the gender diversity among people working as a Social Media Manager?
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Benjamin Gardner3 years ago
60% are women in this profession.
What is the typical age to work as a Social Media Manager?
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Benjamin Gardner3 years ago
The typical age is 26 for a Social Media Manager.
How much experience do you need to work as a Social Media Manager?
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Liam Brown3 years ago
6 years of experience is needed on average for a Social Media Manager.
Which industries have a lot of people working in Social Media Manager roles?
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Isabella Holmes3 years ago
Retail employs the most.
What kind of higher education a Social Media Manager need?
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Sophie Hayes3 years ago
A Bachelor of Arts degree could not hurt if you want to be a Social Media Manager
Where are you working as a Social Media Manager?
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Liam Brown3 years ago
AT&T, Freelance Marketing and Creative Services and Freelance, self-employed has the most employees.
How many years do people work as a Social Media Manager before changing their role?
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Isabella Holmes3 years ago
A Social Media Manager typically moves on after 2 years
How frequently people change companies if they work as a Social Media Manager?
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Benjamin Gardner3 years ago
a Social Media Manager is not a typical job hopper, but might change companies.
What do people usually work as before switching to Social Media Manager?
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Sophie Hayes3 years ago
Social Media Specialist, Social Media Coordinator or Social Media Intern are the typical prior positions for a Social Media Manager
What are the typical next steps for someone working as a Social Media Manager?
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Isabella Holmes3 years ago
Marketing Manager, Social Media Director or Marketing Intern can be a good next step
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Disclaimer

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