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Social Media Strategy Lead job

451 AgencyBoston, MA
451 Agency jobs

Company

Salary

Company Description

451 Agency is a Marketing & Advertising agency which was founded in 2004 and headquartered in Boston, MA. They have the vision to close the customer to the small as well as large businesses and brands through their marketing efforts and expertise. To serve the clients they engage their employees in the provision of different special services such as Creative Services, Content Marketing, Event Marketing and Management, Digital Marketing, Event Marketing, Experiential Marketing, and much more. They entice, enthuse, and appreciate the efforts of their employees and award them multitudes of employment benefits such as flexible payment methods, medical insurance, paid time off, and much more. They prefer to entertain creative, proactive, and enthusiastic candidates who can create a rapport with the clients and can give them a robust, workable, and easy solution for the expansion of the businesses. They recruit new employees in different domains such as social medial marketer, video editor, content producer, Digital Marketing & Advertising, and much more. They have 50 to 200 employees. Most of the employees live in the United States and graduate from the University of Massachusetts Boston.

Job Description

Job Description

 

Narrative Description:

The Social Media Strategy Lead works with the social media and account teams to develop and execute social media strategies in order to reach 451 Agency client goals. This person will be client-facing and the role requires experience in strategically managing social media platforms, generating reports and analysis, and overseeing day-to-day social media activities.

 

Responsibilities:

  • Work with 451 Agency clients and account teams to develop and maintain comprehensive social media strategies based on client objectives and goals.

  • Create strategy briefs for all recommended social media initiatives and campaigns.

  • Build content skeletons and integrate with other 451 Agency teams to develop strategic content calendars for multiple social media platforms for clients across various industry verticals.

  • Oversee day-to-day strategy, continuously making recommendations for how to best meet and exceed client needs.

  • Build, implement, and measure social media advertising campaigns.

  • Define key performance indicators and conduct ongoing monitoring, reporting, and analysis of social media platforms and campaigns in order to make future recommendations.

  • Act as SME for client and social media specific initiatives and inquires and during strategy meetings.

  • Train clients on how to employ sound social media tactics to ensure the success of recommendations.

  • Become fully immersed in clients’ brand and culture.

  • Stay up-to-date with social media and digital technology trends.

 

Candidate Objectives & Job Specifications/Qualifications:

  • Bachelor’s Degree

  • 4-7 years of experience in the social media marketing industry preferred

  • Strong, professional written and verbal communication skills

  • Deep knowledge of a wide variety of social media platforms and activities, including an understanding of how to engage, listen and monitor communities in each.

  • Experience working directly with clients to determine specific needs and creative ways to exceed expectations.

  • Ability to build cutting edge innovative activation ideas and concepts.

  • Excellent organizational skills with the ability to handle and prioritize multiple projects.

  • Motivation to take responsibility and ensure successful outcomes across activities; be a driven team player.

Estimated annual salary
$39,304
average
Minimum
$23,139
Maximum
$54,339

451 Agency

Type

Company - Private

Size

Small

Location

Boston, MA,

Industry

Marketing/Advertising/PR

Founded

2004

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