With a global footprint in the Americas, APAC, and EMEA regions, Dynata provides research and marketing solutions such as research and insights; audience targeting, and campaign optimization. It possess data of around 62 million clients and professionals, helping you to gain access to a variety of audiences worldwide. Dynata combines two data-set, that is their own and the company’s existing data-set providing firms with a clearer picture of their customer and market insights. The basis of high-quality data is common for people willing to share their opinions and insights. The company has already helped over 5,500 advertising firms, investment agencies, media, publishers, and market research around the world enabling better decision making and increasing revenue. Since there is a lot of data management to be done, there are various career roles available at the company for data analysts, programmers, account managers, and more.
Job Description
We are hiring a Senior Director of Member Experience to lead and scale a member experience strategy informed by expertise and insights with a commitment to member behavior and satisfaction. This individual will partner with internal stakeholders in Member Acquisition, Technology, and Operations to foster a member centric environment to increase active users and member retention. It is important that this person be capable of driving change that results in quantifiable member outcomes and can execute initiatives in a global operational environment.
The ideal candidate is a strong leader with proficiency in member retention strategy, UX design, and data analytics. Teamwork, flexibility, and communication are of the highest importance. This individual is expected to communicate member growth and retention plans effectively to management as well as simplify complex operational challenges that advance our Member Experience strategy.
RESPONSIBILITIES
Fully own member experience to increase active user base and member retention. Lead and scale a global team driving product development and innovation.
Execute research and data analysis to support organizational strategies and tactics including member segmentation, user journey insights, incentive modeling, and program value proposition.
Establish new data points and comprehensive reporting to inform strategic direction advancing our member productivity metrics. Manage performance against targets and implement solutions in response to team's trend and opportunity analyses.
Spearhead innovative member monetization flows to drive member loyalty and satisfaction. Deploy a member segmentation strategy to expand CRM capabilities focused on retaining high value audiences.
REQUIRED SKILLS & QUALIFICATIONS
Strong Product Management track record in high volume, high pressure environment. Proven results in delivery on product capabilities.
Strong business and technical acumen from a consumer internet standpoint.
Proficient knowledge of email stack, including 3rd party email monitoring tools
Excellent communication (oral, written, presentation), organizational, and intrapersonal skills.
Demonstrated leadership capabilities, including people development/coaching, objective setting and measurement skills.
Strong project management skills.
Excellent time management skills with ability to manage a large, diverse set of to-do's.
Demonstrates competence in key areas of management and leadership expertise including; relationship management, communication, staff direction and motivation, financial planning and control, quality management, risk management, and the achievement of targets.
Ability to analyze data and problem solve.
Proficiency in Microsoft Office PowerPoint and Excel.
Education and Experience:
Bachelor's degree; MBA preferred.
8+ years in mid to senior level management roles within Digital Media, Product Management, DTC Marketing, Loyalty Programs
Market Research and/or Member Loyalty background a plus.
BENEFITS:
Hybrid work model
Medical benefits, 401K matching
Generous paid time off
Learning Management System available through the Intranet providing free access to nearly 500 online training modules and personal development programs
Dynata offers their new colleague the opportunity to work in an open and global culture, where they welcome feedback and ideas from their colleagues. You will be working in a challenging and inspiring environment with talented colleagues from all over the world. We have great development opportunities for people who are driven to get results and are not afraid of responsibility.
And much more!
At Dynata, we are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. Dynata welcomes and encourages applications from people with disabilities. We are committed to an inclusive work culture for all our employees. Accommodations by request can be made for all aspects of the selection process.
Dynata is also an affirmative action employer OE/Minority/Female/Veteran/Disabled/Sexual Orientation/Gender Identity
This position is open.
This job was posted on Tue Apr 19 2022 and expires on Thu May 19 2022.
Minimum$77,253
$101,422average
Maximum$116,959
401K Plan
Vacation & Paid Time Off
Health Insurance
Dynata
Description
With a global footprint in the Americas, APAC, and EMEA regions, Dynata provides research and marketing solutions such as research and insights; audience targeting, and campaign optimization. It possess data of around 62 million clients and professionals, helping you to gain access to a variety of audiences worldwide. Dynata combines two data-set, that is their own and the company’s existing data-set providing firms with a clearer picture of their customer and market insights. The basis of high-quality data is common for people willing to share their opinions and insights. The company has already helped over 5,500 advertising firms, investment agencies, media, publishers, and market research around the world enabling better decision making and increasing revenue. Since there is a lot of data management to be done, there are various career roles available at the company for data analysts, programmers, account managers, and more.
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