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Sr., Specialist, Consumer Communications job

American Physical Therapy Association jobs

Company

Skills

Company Description

The American Physical Therapy Association strives to improve the health and life quality of the communities through promoting and advancing physical therapist practice through research, education, and awareness. The institution is committed to increase the understanding of the role of physical therapy in the national health care system. With regard to its members, it provides resources for career advancement and improvement, such as free or discounted courses, events, conferences, articles, payment guidance, and discounts. These are also available for students and early-career physical therapists. Additional benefits include full-text access to scientific literature, board certification in specialty areas, partnership and fellowship opportunities, professional, business, and personal insurance options, and more.

Job Description

PRINCIPAL FUNCTIONS

This position:

  • Leads content development of MoveForwardPT.com in its mission to become the "definitive source" for consumer information about treatment by a physical therapist;
  • Writes original consumer-friendly content for the MoveForwardPT.com website (tips pages or blog-type content, etc.) on a weekly basis, using the editorial review network to ensure accuracy;
  • Manages the expert review of new and existing content, providing both thematic feedback and specific copyedits/rewrites to external contributors to ensure the content is consumer friendly and aligned with APTA's style and brand guidelines;
  • Builds HTML content pages and manages changes to the MoveForwardPT.com homepage and site navigation;
  • Maintains collaborative relationships with each of APTA's specialty sections to ensure a dependable editorial review network;
  • Produces the Move Forward Radio podcast by identifying potential topics and guests, scheduling interviews, and overseeing the editorial process to ensure on-time publication;
  • Writes all other copy for the consumer website, including podcast and video descriptions, homepage content, and landing page content.
PandoLogic. Keywords: Communications Specialist, Location: Alexandria, VA - 22314

TASKS

  • Respond to requests for information from the media or designate an appropriate spokesperson or information source.
  • Write press releases or other media communications to promote clients.
  • Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
  • Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.

SKILLS

  • Reading ComprehensionUnderstanding written sentences and paragraphs in work related documents.
  • Active ListeningGiving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • WritingCommunicating effectively in writing as appropriate for the needs of the audience.
  • SpeakingTalking to others to convey information effectively.

KNOWLEDGE

  • Administration and ManagementKnowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • ClericalKnowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
  • Sales and MarketingKnowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • Customer and Personal ServiceKnowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

American Physical Therapy Association

Type

Company - Private

Size

Large

Revenue

$25M to $50M

Location

Multiple locations

Industry

Social Advocacy Organizations

Founded

1921

CEO

Paul Rockar, Jr.

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Specialist, Digital Communications-Foundation for Physical Therapy ResearchAmerican Physical Therapy AssociationAlexandria, VA
Title: Specialist, Digital Communications - Foundation for Physical Therapy Research Department: Foundation for Physical Therapy Research FLSA Status: Full-time, Exempt Location: Alexandria, VA About The Foundation The Foundation for Physical Therapy...Read more
Manager, Information and Process ManagementAmerican Physical Therapy AssociationAlexandria, VA
Title: Manager, Information and Process Management Department/Unit: Organizational Performance/ Technology and Organizational Performance FLSA Status: Full-time, Exempt Location: Alexandria, VA About APTA Do you want to contribute to an organization...Read more
Specialist, Social Media (Brand Strategy and Communications)American Physical Therapy AssociationAlexandria, VA
Title: Specialist, Social Media (Brand Strategy and Communications) Department/Unit: Brand Strategy and Communications/Member Experience FLSA Status: Full-time, Exempt Location: Alexandria, VA About APTA Do you want to contribute to an organization...Read more
Manager, Major and Planned Giving - Foundation for Physical Therapy ResearchAmerican Physical Therapy AssociationAlexandria, VA
Title: Manager, Major and Planned Gifts - Foundation for Physical Therapy Research Department: Foundation for Physical Therapy Research FLSA Status: Full-time, Exempt Location: Alexandria, VA About The Foundation The Foundation for Physical Therapy...Read more
Specialist, Public RelationsAmerican Physical Therapy AssociationAlexandria, VA
Title: Specialist, Public Relations Department/Unit: Public Relations/Public Affairs FLSA Status: Exempt Location: Alexandria, VA About APTA Do you want to contribute to an organization dedicated to improving societal health? Would you like to collaborate...Read more

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Fundraising & Database Administrator (RAISER S EDGE CERTIFICATION A PLUS).American Physical Therapy AssociationAlexandria, VA
About Us The Foundation for Physical Therapy Research (FPTR) funds research and develops researchers to optimize movement and health. The FPTR annually funds over $1 million in scholarships,Read more
Fundraising & Database Administrator (RAISER'S EDGE CERTIFICATION A PLUS).American Physical Therapy AssociationAlexandria City, VA
About Us The Foundation for Physical Therapy Research (FPTR) funds research and develops researchers to optimize movement and health. The FPTR annually funds over $1 million in scholarships,Read more
Specialist, Human Resources (HR Generalist)American Physical Therapy AssociationAlexandria City, VA
The Specialist, Human Resources is a Generalist who reports to the Sr. Director, Human Resources, and is an effective and integral part of the HR Team and department. Essential functions i nclude, butRead more
Specialist, PTA ProgramsAmerican Physical Therapy AssociationAlexandria, VA
PRINCIPAL FUNCTIONS This position: Uses project management skills to independently initiate PTA accreditation activities, run status checks and maintain timelines Collaborates with PTA Program LeadRead more
Senior Specialist, PracticeAmerican Physical Therapy AssociationAlexandria, VA
PRINCIPAL FUNCTIONS Leads clinical practice initiatives to include all phases of planning, tracking and implementation Leads and manages initiatives related to evidence-based practice in physicalRead more
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