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Salary and Benefits

Web Marketing Manager
$57K-$70K / yr. (est.)
$58K
$64,126 / year
$71K
Average base salary
The salary information provided is based on data collected from various reliable sources and may vary depending on individual qualifications and other factors.

About Web Marketing Manager

What does a Web Marketing Manager do?

As a Web Marketing Manager, our primary tasks include managing and strategizing digital marketing campaigns to promote a company's websites and achieve business objectives. We focus on Web traffic growth, user engagement, and conversion rate improvements using SEO, SEM, content marketing, and social media. Additionally, we analyze data to optimize and measure the success of campaigns and create comprehensive reports for stakeholders. Collaborating with internal teams and external partners to ensure the execution of marketing strategies is also key. We stay updated on the latest web technologies and marketing trends to keep the company ahead of the competition.

Core tasks:

  • Developing and implementing web marketing strategies to achieve business goals.
  • Monitoring and analyzing web traffic, user engagement, and campaign performance.
  • Collaborating with internal and external stakeholders to execute marketing plans.
  • Managing SEO and SEM to enhance the company's online presence.
  • Staying updated on emerging web technologies and marketing trends.

Insights

How Many Years of Experience Do Professionals Need Before Becoming Web Marketing Manager?
On average, people work 5-7 years in other positions prior to becoming a Web Marketing Manager.
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Search Engine Optimization AnalystAustin, TX - A year ago
🤔 I'm interested in knowing if there are any specific skills or educational background that lend themselves well to becoming a Web Marketing Manager after 5-7 years in another position.
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Digital Marketing CoordinatorSeattle, WA - A year ago
😡 This seems unfair! I've been working in the digital marketing field for years, and now you're telling me I still need to wait 5-7 more years to become a Web Marketing Manager? Argh!
How Long Do Web Marketing Manager Employees Typically Stay in Their Roles?
On average, Web Marketing Managers works in this position for 3-5 years across multiple employers.
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Marketing CoordinatorHouston, TX - A year ago
In my experience, most Marketing Coordinators transition to Web Marketing Managers in 2-3 years and go on to achieve great success! Don't underestimate the potential for growth! 🚀
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SEO SpecialistSeattle, WA - A year ago
🙄 Seriously, guys?! I've seen many talented SEO Specialists become Web Marketing Managers after just a couple of years. It's all about skills and expertise, not time!
What Is the Job Hopper Score for Web Marketing Manager Employees?
Moderate job changes in Web Marketing Manager, showing some career movement without excessive turnover.
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Sales RepresentativeHouston, TX - A year ago
I can't even imagine hopping from one job to another. It must be so exhausting! 😩
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AccountantMiami, FL - A year ago
Interesting… But I prefer stability in my career, I don't have time for frequent switches.

Career path

Path to job

Discover a Web Marketing Manager's areas of knowledge sorted by their majors.
Explore the list of higher education institutions that a Web Marketing Manager typically studied at.
Brigham Young University-Idaho
New York University

Path after job

Community

Demographics

What Is the Age and Gender Ratio of Web Marketing Manager Employees?
Gender ratio in Web Marketing Manager position: 0.592811269939921 Male and 0.407188730060079 Female. Age ratio in Web Marketing Manager position: 16-20: 5%, 21-30: 65%, 31-40: 24%, 41-50: 5%, 51-60: 1%, 60+: 0%. Web Marketing Manager position is predominantly male (59.3%) with the largest age group being 21-30 years old, followed by 31-40 years old.
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Web Marketing ManagerHouston, TX - A year ago
Whoever said only young people can handle web marketing? Age shouldn't determine our abilities. 🙄
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Web Marketing ManagerSan Francisco, CA - A year ago
There's clearly a lack of representation and equal opportunities for women and other age groups. It's time for companies to step up and make a change! 💪

Workplaces

Who Are the Top Employers for Web Marketing Manager?
Top employers of Web Marketing Manager position: Ameriprise, AT&T, HomeAdvisor. People who work in Web Marketing Manager position most typically go on to work for the Ameriprise.
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Web Marketing ManagerNew York City, NY - A year ago
AT&T may have more name recognition, but Ameriprise offers higher salaries and better career prospects for Web Marketing Managers.
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Web Marketing ManagerSeattle, WA - A year ago
HomeAdvisor understands the importance of work culture and promotes a collaborative environment, making it the ideal employer for Web Marketing Managers.
Ameriprise
AT&T
HomeAdvisor
What Industries Does Web Marketing Manager Typically Have Experience In?
Industry Background: The most typical industries of Web Marketing Manager: Information Technology, Retail, Manufacturing, Professional / Scientific / Technical, Finance & Insurance. Web Marketing Manager employees most likely come from a Information Technology industry background.
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Web Marketing ManagerHouston, TX - A year ago
Can influencers really guarantee results, or are they just overhyped? I'd rather focus on optimizing search engine rankings and running targeted ad campaigns to drive traffic and generate leads.
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Web Marketing ManagerMiami, FL - A year ago
But don't forget the importance of personalization! Utilize tools like marketing automation and email campaigns to tailor messages, connect with your audience, and nurture leads. 👍

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Discussion about Web Marketing Manager

Want to know more about Web Marketing Manager position?
Share your thoughts and ideas about Web Marketing Manager position with others in our community.
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Do a lot of women work as a Web Marketing Manager?
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Isabella Holmes4 years ago
40% are women in this profession.
How old are people who work as a Web Marketing Manager?
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Benjamin Gardner4 years ago
28 is the average age of people working as a Web Marketing Manager.
Is a Web Marketing Manager considered to be a senior profession?
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Sophie Hayes4 years ago
On average, people have 6 years of experience when they start working as a Web Marketing Manager
Which industries have a lot of people working in Web Marketing Manager roles?
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Isabella Holmes4 years ago
Information is the most probable for a Web Marketing Manager to work in.
Is a degree needed to work as a Web Marketing Manager?
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Benjamin Gardner4 years ago
Bachelor of Arts degree is the typical for a Web Marketing Manager
Where are you working as a Web Marketing Manager?
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Benjamin Gardner4 years ago
Ameriprise, AT&T, HomeAdvisor and Microsoft Corporation employs the most people in the Web Marketing Manager role.
How many years do people spend as a Web Marketing Manager in their career path?
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Isabella Holmes4 years ago
On average people change after 4 years.
How frequently people change companies if they work as a Web Marketing Manager?
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Benjamin Gardner4 years ago
a Web Marketing Manager is not a typical job hopper, but might change companies.
What jobs do people work in before becoming a Web Marketing Manager?
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Isabella Holmes4 years ago
Typical prior positions for a Web Marketing Manager are Marketing Manager, Account Manager or Web Developer
If I’m working as a Web Marketing Manager, what next position could I have?
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Benjamin Gardner4 years ago
Changing from a Web Marketing Manager to Marketing Manager, Digital Marketing Manager or Director OF Marketing is a typical career path.
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Disclaimer

informationLENSA generates certain information provided on this website by compiling and analyzing publicly available data and data from employees/former employees. All company names are the registered trademarks of their original owners. The use of any trade name or trademark does not imply any association with the third-party company. None of the information provided is endorsed in any way by any of the companies mentioned. We do not guarantee the accuracy, currency, or suitability of this information (including regarding demographics or salary estimate) and you are responsible for how you use it. ALL INFORMATION IS PROVIDED “AS IS” AND “WITH ALL FAULTS”. We are not responsible for nor endorse third party content on our website. If you notice any inaccurate information or information you think is proprietary you can email us at [email protected]. See our Terms and Conditions and Community Guidelines for more information.