Director of Corporate Development

Tasks

• Identify main client groups and audiences, determine the best way to communicate publicity information to them, and develop and implement a communication plan.

• Develop and maintain the company's corporate image and identity, which includes the use of logos and signage.

• Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.

• Write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet web pages.

• Design and edit promotional publications, such as brochures.

• Establish and maintain effective working relationships with clients, government officials, and media representatives and use these relationships to develop new business opportunities.

• Evaluate advertising and promotion programs for compatibility with public relations efforts.

• Facilitate consumer relations or the relationship between parts of the company, such as the managers and employees, or different branch offices.

• Establish goals for soliciting funds, develop policies for collection and safeguarding of contributions, and coordinate disbursement of funds.

• Assign, supervise, and review the activities of public relations staff.

• Manage communications budgets.

• Draft speeches for company executives and arrange interviews and other forms of contact for them.

• Respond to requests for information about employers' activities or status.

• Direct activities of external agencies, establishments, and departments that develop and implement communication strategies and information programs.

• Develop, implement, and maintain crisis communication plans.

• Formulate policies and procedures related to public information programs, working with public relations executives.

• Produce films and other video products, regulate their distribution, and operate film library.

• Confer with labor relations managers to develop internal communications that keep employees informed of company activities.

• Observe and report on social, economic, and political trends that might affect employers.

• Maintain company archives.

• Manage in-house communication courses.

Skills

• Reading Comprehension - Understanding written sentences and paragraphs in work related documents.

• Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

• Writing - Communicating effectively in writing as appropriate for the needs of the audience.

• Speaking - Talking to others to convey information effectively.

• Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

• Active Learning - Understanding the implications of new information for both current and future problem-solving and decision-making.

• Monitoring - Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.

• Social Perceptiveness - Being aware of others' reactions and understanding why they react as they do.

• Coordination - Adjusting actions in relation to others' actions.

• Persuasion - Persuading others to change their minds or behavior.

• Negotiation - Bringing others together and trying to reconcile differences.

• Service Orientation - Actively looking for ways to help people.

• Complex Problem Solving - Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.

• Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.

• Systems Analysis - Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.

• Systems Evaluation - Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.

• Time Management - Managing one's own time and the time of others.

Knowledge

• Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

• Clerical - Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.

• Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

• Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

• Psychology - Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

• English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

• Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.