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Theory was founded by Andrew Rosen in 1997, and its concept of the urban uniform, a modern edit of elevated necessities, changed the contemporary market. Theory's global expansion was sparked by Fast Retailing's acquisition of the brand in 2004; the brand now has 221 standalone outlets across the world. Theory continues to grow as an international Omni channel phenomenon thanks to the debut of e-commerce in 2010 and collaborative connections with department and specialty retailers. Theory, a leader in the Fast Retailing Group's arsenal, strikes a balance between quality and accessibility in collections noted for their precisely fitted silhouettes and outstanding fabrics.

Company - Private
$100M to $500M
Medium
Multiple locations
Clothing Retailers, Apparel Wholesalers
1997
Andrew Rosen
What departments Theory employees work at?
DepartmentsRatio
other occupation47.5%
Sales Managers & Supervisors15.4%
Designers14.1%
Management13%
Sales - Other10%
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Team

Professional experience

How many years of experience do Theory employees have before joining?
Years of experience at Theory: Newcomers: 36%, Experiencers: 21%, Experts: 21%, Veterans: 22%. Theory employees have less than 3 years experience on average before joining.
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Where did Theory employees work before joining?
Where they've worked before Theory: Bloomingdale's, HELMUT LANG, Intermix. Typical Theory employees have worked at Bloomingdale's.
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Bloomingdale's
HELMUT LANG
Intermix
What industries did Theory employees work in previously?
Industry Background: The most typical industries of Theory: Clothing Retailers, Apparel Wholesalers, Niche Retailers, Textile / Leather / Apparel Manufacturers, Food & Beverage Retailers. Theory employees most likely come from a Clothing Retailers industry background.
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Where did Theory employees work before joining?
Past employers' size at Theory: Small: 38%, Medium: 20%, Large: 42%. Most Theory employees have previously worked at large companies.
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Educational background

What did employees at Theory study?
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Where did employees at Theory study?
Fashion Institute of Design & Merchandising
Fashion Institute of Technology
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Employee data

How long do people stay in a role at Theory?
Time employed at Theory: <1: 20%, 1-3: 47%, 4-8: 24%, 9-13: 6%, 14-20: 2%, 20+: 1%. Most Theory employees stay with the company for 1-3 years which is less than the industry average.
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How does Theory rank for age & gender diversity?
Gender ratio at Theory: 34.1% Male and 65.9% Female. Age ratio at Theory: 16-20: 1%, 21-30: 69%, 31-40: 27%, 41-50: 2%, 51-60: 1%, 60+: 0%. Theory rates - 20.9% more female than the industry average. Most Theory employees are 21-30, which is below the industry median age range.
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What are the top roles at Theory?
Top roles of Theory: Store Manager, Keyholder, Sales Associate, Designer, Manager. The top role at Theory is Store Manager.
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Store Manager
Keyholder
Sales Associate
Designer
Manager

Career advancement

How does Theory rank for career advancement?
Career advancement at Theory: high. Theory ranks high for career advancement which is above the industry average.
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Discussion about Theory

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When was Theory founded?
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Isabella Holmes3 years ago
1997.
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What’s the gender distribution at Theory?
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Sophie Hayes3 years ago
65.9% female, 34.1% male.
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What industry does Theory operate in?
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Liam Brown3 years ago
Retail.
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Where is Theory’s HQ?
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Benjamin Gardner3 years ago
New York, NY.
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What’s Theory’s yearly revenue?
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Sophie Hayes3 years ago
$100m to $500m, i think
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Who is the CEO of Theory?
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Isabella Holmes3 years ago
Andrew Rosen.
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What’s the average length of tenure at Theory?
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Isabella Holmes3 years ago
around 1-3 year(s) in my experience
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what kind of companies did Theory employees work for?
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Liam Brown3 years ago
Large, Small companies before Theory.
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How often do employees get promoted at Theory ?
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Isabella Holmes3 years ago
advancement opportunities are high
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who are employees usually hired by after leaving Theory?
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Isabella Holmes3 years ago
Club Monaco, Dutch, LLC dba Joie, Current/Elliott and Equipment, Elie Tahari, Gucci, HELMUT LANG, Michael Kors, Tory Burch, Vince.
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Where did employees work before joining Theory?
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Isabella Holmes3 years ago
Bloomingdale's, HELMUT LANG, Intermix, kate spade, Michael Kors, Ralph Lauren, Saks Fifth Avenue, Tory Burch.
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How old are Theory’s employees in general?
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Liam Brown3 years ago
21-30.
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Where did most of Theory employees go to school?
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Isabella Holmes3 years ago
Fashion Institute of Design & Merchandising, Fashion Institute of Technology, LIM College, Parsons School of Design, Parsons School of Design - The New School.
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Isabella Holmes Career Advocate
Isabella Holmes
Career Advocate
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