As Multimedia Account Executives, we produce successful multimedia campaigns for clients. Our primary task is to develop proposals for multimedia portfolio of products (print, digital, and online). Our daily duties include discussing client needs and developing campaigns. During campaign execution, we make sure deadlines are met and account budgets are kept. We handle invoices and report on campaign progress. We typically manage several customer accounts. The role of Multimedia Account Executive implies identification of new clients and reactivation of inactive ones. For these purposes we cold call on a daily basis. It is also part of this position to identify market trends, market share, and the competition in order to help earn larger market share. We have face-to-face interaction with customers and strive to meet or exceed sales goals.
Core tasks:
- design and implementation of multimedia campaigns
- identification of client needs and developing of proposals
- budget tracking
- identification of new clients and maintenance of current client base